7th Ave and 34th street Macy's entrance: 1664x224px

Macy’s Flower Show 2018

Macy’s 2018 Flower Show “Once Upon a Springtime” was straight out of a storybook. We wanted these videos to give you the feeling of wandering through an enchanted land.

Videos played in-store, on the buildings, web and social and in taxi TVs.
Roles: Storyboard design, Animation

Original artwork given to our team to use as style guide and assets from the Annual Events team.
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